Realising the opportunities of Chinese tourism: A comparative study

A co-authored research report contributed by CTR research staff, Prof. Joseph M. Cheer has been published. This project supported by the Asia Institute and the Department of State Growth Tasmania, Australia was commissioned in 2019. Prof. Cheer engaged in research in Melbourne.

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Title

Realising the opportunities of Chinese tourism: A comparative study

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Authors

Can-Seng Ooi, University of Tasmania, Australia

Elaine Chiao Ling Yang, Griffith University, Australia

Garth Lean, Western Sydney University, Australia

Harng Luh Sin, Singapore Management University, Singapore

Joseph M. Cheer, Wakayama University, Japan

Fei Long, Universiti Kebangsaan Malaysia, Malaysia

Chin Ee Ong, Sun Yet-sen University, China

Oscar Vorobjovas-Pinta, Edith Cowan University, Australia

Ying Wang, Griffith University, Australia

Yue Ma, University of Tasmania, Australia

Heidi Dahles, University of Tasmania, Australia

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Source

Realising the opportunities of Chinese tourism: A comparative study

Asia Institute, University of Tasmania

DOI: 10.25959/100.00038499

http://dx.doi.org/10.25959/100.00038499

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Abstract

The project compared various strategies by tourism authorities in different Australian states and different countries in managing the Chinese tourist market. In collaboration with experts in different destinations, this study conducted a media survey of five Australian states and three popular Chinese country destinations on how they attract and manage Chinese visitors.